Interio by Godrej enters Uttarakhand market with Rishikesh store

Spread the news

Furniture brand targets 20 per cent growth over two years, projects Rs 25 crore revenue in state by FY 2027

Chandigarh: Moving beyond functionality to reflect individual tastes and lifestyles, furniture is increasingly becoming an integral part of home design. Tapping into this evolving consumer preference, Interio by Godrej has opened a 5,000-square-foot store in Rishikesh, strengthening its retail presence across Uttarakhand.

Located in Tulsi Vihar Colony, Malviya Nagar, Shyampur, the new outlet aims to serve customers across Rishikesh, Haridwar and Roorkee.

The store offers a wide range of furniture solutions under one roof, including living room, bedroom and dining furniture, home storage solutions and office furniture. The launch comes amid changing customer preferences, with consumers increasingly seeking personalised solutions for their homes and workplaces.

Dr Dev Narayan Sarkar, Senior Vice President and Head of Consumer Business at Interio by Godrej, said Rishikesh was an important market for the brand, given its growing urban catchment and connectivity with neighbouring cities.

The company expects the new outlet to generate annualised revenue of approximately Rs 2 crore by FY2027. It also plans to open five additional outlets across Uttarakhand by the end of FY 2027.

As part of its expansion strategy, Interio by Godrej is targeting around 20% growth over the next two years, with projected revenue of approximately Rs 25 crore in Uttarakhand and Rs 150 crore across the northern region by FY2027.

The brand’s portfolio includes space-efficient and multifunctional furniture designed to meet evolving household needs. Its offerings include UPMODS personalised sofas, expandable dining tables, Kreation wardrobes and Modunest solutions, aimed at providing greater flexibility for different spaces. The steel kitchen range also focuses on durability and contemporary design.

The Rishikesh store is part of the company’s broader retail strategy, which combines physical outlets with digital discovery and an omnichannel shopping experience.

With the new outlet, Interio by Godrej aims to strengthen its presence in emerging markets and bring a wider selection of furniture and interior solutions closer to consumers.